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How to Sell a Travel Agency in Hawaii: Expert Guidance from Vincent Vacations
Understanding the Hawaii Travel Agency Market
Current Trends in Hawaii’s Travel Industry
Why Hawaii Agencies Are Attractive to Buyers
Key Factors Influencing Agency Valuation
Preparing Your Travel Agency for Sale
Organizing Financial Records and Client Data
Ensuring Compliance with Hawaii Seller of Travel Laws
Reviewing and Updating Business Licenses and Trust Accounts
Assessing and Documenting Agency Assets
Valuing Your Hawaii Travel Agency
Methods for Calculating Agency Worth
Impact of Client Base and Revenue Streams
Adjusting for Hawaii-Specific Regulations and Costs
Finding the Right Buyer: Why Choose Vincent Vacations
Vincent Vacations’ Experience Buying Hawaii Agencies
Benefits of Selling to an Established Travel Network
How Vincent Vacations Streamlines the Sale Process
Step-by-Step Guide to Selling Your Hawaii Travel Agency
Initial Consultation and Agency Evaluation
Negotiating Terms and Sale Agreement
Handling Legal and Regulatory Requirements
Transferring Licenses and Client Accounts
Finalizing the Sale and Post-Sale Support
Maximizing Your Agency’s Sale Price
Improving Financial Performance Before Sale
Highlighting Unique Selling Points to Buyers
Leveraging Vincent Vacations’ Network for Better Offers
Common Pitfalls When Selling a Hawaii Travel Agency
Overlooking Hawaii Seller of Travel Compliance
Underestimating the Value of Client Relationships
Failing to Prepare Documentation in Advance
Post-Sale Considerations for Hawaii Travel Agency Owners
Tax Implications of Selling Your Agency
Transitioning Clients and Staff Smoothly
Planning Your Next Career Move in Travel
Why Vincent Vacations Is the Trusted Choice for Hawaii Agency Sales
Vincent Vacations’ Track Record Since 2002
Personalized Support Throughout the Sale Process
Ongoing Resources for Former Agency Owners
How to Sell a Travel Agency in Hawaii: Trust Vincent Vacations, Experts Since 2002
Owning a travel business in Hawaii is a rewarding venture, but when the time comes to sell, you want a partner who truly understands the unique dynamics of this island market. Vincent Vacations has been in the travel industry since 2002, specializing in buying travel agencies across the Hawaiian Islands. Our deep local knowledge and decades of experience make us the ideal choice to help you navigate the complexities of selling your business smoothly and profitably.
Selling a travel business in Hawaii involves more than just transferring ownership. It requires careful attention to local regulations, client trust account management, and preserving your business’s valuable relationships with customers and suppliers. Vincent Vacations offers a comprehensive, transparent process designed to maximize your business’s value while minimizing stress.
Since our founding, we have built trusted relationships throughout the travel ecosystem—from airlines and hotels to tour operators—giving you access to a broad network of buyers who appreciate the distinct advantages of Hawaii-based agencies. Our team handles every detail, from licensing compliance to the transfer of booking systems, ensuring a seamless transition.
Why Choose Vincent Vacations?
Over 20 years of travel industry expertise
Specialized knowledge of Hawaii’s travel market
Transparent, fair offers with competitive valuations
Full-service support during the sale process
Extensive network of qualified buyers
Understanding the Hawaii Travel Agency Market
Current Trends in Hawaii's Travel Industry
Hawaii's travel market is experiencing significant growth and transformation. The tourism economy in Hawaii stands at $31.3 billion as of 2025, with projections to reach $49.0 billion by 2035, representing a compound annual growth rate of 4.6%. This expansion creates exceptional opportunities for travel agencies positioned to capitalize on evolving consumer preferences.
The industry is witnessing a fundamental shift in how travelers book their vacations. Several key trends are reshaping the landscape:
Growing adoption of bundled flight-hotel offerings and loyalty programs
AI-Powered Airfare Pricing
Real-time tracking, dynamic pricing, and personalized booking recommendations
Corporate Travel Management
Increased demand for organized travel logistics and cost-effective solutions
Online Travel Agencies (OTAs)
Competition from automated platforms, but opportunities for agencies offering personalized service
While online travel agencies dominate the millennial and Gen Z segments with their seamless booking experiences, traditional travel agencies retain distinct advantages. Corporate travel buyers, in particular, continue to value the expertise, personalized service, and relationship management that established agencies provide. The integration of AI-enabled corporate travel automation and blockchain-powered expense reporting means agencies that embrace these technologies while maintaining their human touch become even more attractive to buyers.
Why Hawaii Agencies Are Attractive to Buyers
Hawaii-based travel agencies occupy a unique and highly desirable market position. The state's tourism infrastructure, combined with its status as a premier destination for both domestic and international travelers, makes agencies here particularly valuable acquisitions.
🌺 Strategic Advantages of Hawaii Travel Agencies
Established Tourism Ecosystem: Direct access to hotels, airlines, tour operators, and cruise lines with significant Hawaiian operations
Recurring Revenue Potential: Consistent demand from repeat visitors and destination weddings, corporate retreats, and group tours
Vendor Relationships: Agencies with strong partnerships can negotiate exclusive packages and better rates for clients
Local Market Knowledge: Deep understanding of seasonal trends, island-specific experiences, and cultural nuances
Growing Market Size: The $211.7 million travel business market in Hawaii continues to expand
Buyers recognize that Hawaii agencies benefit from geographic advantage and consistent travel demand. The state's year-round appeal to tourists, combined with its role as a hub for Pacific travel, means these agencies have multiple revenue streams and client acquisition pathways that agencies in other markets may lack.
Key Factors Influencing Agency Valuation
Understanding what drives your business's value is essential when preparing for a sale. Professional valuations consider multiple dimensions of your business, and buyers scrutinize each one carefully.
Business Cash Flow & Profitability
Cash flow is the primary driver of business value. Valuators examine your recast profits—a calculation that starts with your net income and adds back owner-specific expenses that a larger organization wouldn't allow. This includes:
Owner compensation above market rates for a general manager
Personal expenses that benefited the owner but wouldn't exist under new ownership
Non-recurring or unusual expenses from atypical years
Depreciation and amortization expenses
Retirement plan contributions (401k or similar)
Once recast profits are calculated, they're multiplied by an industry-standard multiple. For travel agencies, this multiple typically ranges from 3 to 6 times recast profits, with an average around 3.5x. However, this multiple varies based on your business's specific characteristics.
Sales Volume, Mix & Revenue Streams
Larger agencies command higher multiples than smaller ones, all else being equal. Additionally, your revenue composition matters significantly. Agencies specializing in high-end leisure travel, luxury destinations, or niche markets typically achieve premium valuations compared to general-market agencies.
Longer operating history demonstrates stability and customer goodwill
Quality of Records
Clean, accurate books reduce due diligence concerns and perceived risk
Financial Trends
Upward trends in revenue and profits increase value; downward trends decrease it
Owner Dependence
Agencies reliant on the owner for sales or operations are riskier and worth less
Customer Concentration
Over-reliance on a few large accounts increases risk significantly
Management Team Quality
Strong team reduces buyer concerns about post-sale continuity
Our owner is the president of an ASTA Chapter. The American Society of Travel Advisors (ASTA) is the largest association representing the travel industry in the world, accounting for over 80% of all travel sold. Click here to learn more. #TravelWithUs #GlobalAdventures #ExploreEverywhere
Vendor Relationships & Strategic Value
Strong vendor relationships are invaluable. Agencies with established partnerships with airlines, hotels, and tour operators can offer clients better rates, exclusive packages, and unique experiences. These relationships directly enhance your business's competitive position and its appeal to buyers. Valuators specifically assess the quality and depth of your vendor connections.
Marla Finley
Travel Agent with Vincent Vacations
I'm so thankful I took the leap and joined the Vincent Vacations Team! Fantastic company, fantastic training, fellow agents and so much fun! Looking forward to 2025!
Operational Efficiency & Independence
Buyers place significant weight on whether your business can operate successfully without you. If you take substantial vacation time and your business runs smoothly in your absence, that's a positive indicator. Conversely, if the business is heavily dependent on you for client relationships, technical systems, or daily operations, the valuation will reflect that risk.
Market-Based Valuation Approaches
Professional valuators typically employ multiple methods to determine fair market value:
Kristin Williams
Travel Agent with Vincent Vacations
At this time last year this was a dream job. Now this once dream job is a successful reality!
This was the best way to kickoff 2025 with an invite to the top 50 agents!
I am so excited for 2025 travel! I love seeing your smiling faces traveling and enjoying this beautiful earth!
Market Approach: Comparing your business to recent sales of similar businesses
Income Approach: Based on your business's profitability and cash flow potential
Asset Approach: Valuing tangible and intangible assets separately
The most sophisticated buyers use combination approaches that integrate insights from multiple methods, providing the most accurate valuation for your specific situation.
Sell Your Agency Today
Launched by industry veterans, Vincent Vacations has carved out a niche as a boutique, community-driven travel agency designed by advisors, for advisors.
Sell your travel agency with no experience! We provide all the steps for you to sell your agency.
Preparing your Hawaii travel business for sale requires careful attention to multiple dimensions of your business. The better organized and compliant your business is before the sale process begins, the smoother the transaction will be and the more attractive your business becomes to buyers. Vincent Vacations evaluates agencies holistically, and having everything in order demonstrates professionalism and reduces concerns during due diligence.
Organizing Financial Records and Client Data
Clean, well-organized financial records are the foundation of a successful sale. Buyers conduct extensive financial due diligence, and the quality of your documentation directly impacts their confidence in your business and their willingness to pay a premium price.
Essential Financial Documentation
Compile the following financial records for at least the past three to five years:
Tax Returns: Complete corporate and personal tax returns (if applicable)
Profit & Loss Statements: Monthly and annual P&L statements
Balance Sheets: Year-end balance sheets showing assets and liabilities
Bank Statements: All business bank account statements
General Ledger: Detailed general ledger entries for revenue and expenses
Accounts Receivable Aging: Outstanding invoices and payment status
Accounts Payable Aging: Vendor invoices and payment schedules
Reconciliations: Bank reconciliations and credit card reconciliations
If your records contain inconsistencies or gaps, address them now. Buyers will ask questions about discrepancies, and having explanations prepared demonstrates transparency and professionalism.
Client Data Organization
Your client database is one of your business's most valuable assets. Organize it meticulously:
Data Element
Why It Matters
Client Contact Information
Complete names, addresses, phone numbers, and email addresses for all active clients
Transaction History
Booking dates, destinations, amounts spent, and frequency of bookings per client
Revenue by Client
Total commissions and revenue generated from each client over multiple years
Client Preferences
Destination preferences, travel style, group size, and seasonal booking patterns
Corporate Accounts
Separate tracking of corporate clients, negotiated rates, and contract terms
Export your client data into a clean, standardized format (typically Excel or CSV Remove duplicate entries, correct outdated information, and ensure consistency in how data is recorded. This level of organization signals to buyers that your business is professionally managed.
Ensuring Compliance with Hawaii Seller of Travel Laws
Hawaii's Seller of Travel laws are among the most comprehensive in the nation. Compliance is non-negotiable, and any violations will create significant obstacles during the sale process. Buyers will scrutinize your compliance status carefully, so addressing any gaps now is essential.
Hawaii Seller of Travel Registration Requirements
All travel agencies operating in Hawaii must register with the Hawaii Department of Commerce and Consumer Affairs. The registration process requires:
📋 Hawaii Registration Submission Requirements
Completed Registration Form: Official Hawaii travel business registration form
Registration Fee: $300 nonrefundable fee
Proof of Financial Assurance: Either a surety bond (up to $25,000) or proof of a client trust account
Business Registration: If your business is an LLC, LLP, Partnership, or Corporation, proof of registration with the Hawaii Department of Commerce and Consumer Affairs
Trust Account Documentation: If using a trust account instead of a bond, proof of the account's establishment in a Hawaii-based bank
Client Trust Account Requirements
Client trust accounts are a cornerstone of Hawaii travel business compliance. These accounts protect consumer funds and are mandatory for all agencies. Your trust account must:
Be maintained at a bank physically located in Hawaii
Be separate from your business's operating account
Contain all client payments until those payments are disbursed to vendors
Be maintained under the business's name as trustee
This requirement is particularly important for agencies considering sale. Buyers will verify that your trust account is properly established and that you maintain accurate records of all client funds. Any commingling of client funds with operating funds is a serious compliance violation that can jeopardize the sale.
Required Client Disclosures and Documentation
Hawaii law requires that you provide clients with specific written information at the time of payment. Review your payment documentation to ensure compliance with these requirements:
Required Disclosure
Timing
Agency Name, Address & Phone
At or before payment is received
Amount Paid & Payment Date
At or before payment is received
Purpose of Payment
At or before payment is received
Itemized Balance Due
At or before payment is received
Hawaii Registration Number
At or before payment is received
Vendor Name & Contact Info
At or before payment is received
Cancellation Penalties Advisory
At or before payment is received
Additional Travel Details
Within three business days if payment made remotely
If payment is made through remote channels (phone, email, online), you must transmit the written statement within three business days of processing the payment. Review your current payment procedures to ensure you're meeting these timelines consistently.
Record Keeping for Client Trust Accounts
Hawaii law mandates specific record-keeping standards for all client trust account transactions. You must maintain:
Client name and contact information
Amount of each payment received
Date each payment was received
Date each payment was disbursed to vendors
Vendor confirmation of payment receipt
These records must be available for inspection and must clearly demonstrate that client funds were properly held in trust and promptly disbursed. Incomplete or inaccurate records create red flags for buyers and regulators.
Reviewing and Updating Business Licenses and Trust Accounts
Beyond Seller of Travel registration, your business likely holds multiple licenses and maintains several accounts. Ensuring all of these are current and properly documented is critical for a smooth sale.
Current License Status Checklist
Verify that all of the following are current and in good standing:
🏢 Essential Business Licenses & Registrations
Hawaii Seller of Travel Registration: Verify current status and renewal date
Business License: Hawaii general business license
Business Registration: BREG (Department of Commerce and Consumer Affairs) registration if you're an LLC, LLP, Partnership, or Corporation
Activity Desk License: Required if you sell stand-alone activities to clients
Employer Identification Number (EIN): Federal tax ID if you have employees
State Tax ID: Hawaii tax identification number
Professional Liability Insurance: Current policy documentation
Errors & Omissions Insurance: Current policy documentation
Create a spreadsheet tracking each license, its expiration date, and renewal requirements. If any licenses are expired or will expire during the sale process, renew them immediately. Buyers view expired licenses as a sign of operational carelessness.
Trust Account Documentation & Verification
Your trust account is one of the most scrutinized aspects of your business during a sale. Prepare comprehensive documentation:
Trust Account Establishment Documents: Original account opening documentation showing the account is held in trust
Bank Statements: Complete statements for the past three years
Reconciliation Records: Monthly reconciliations between your records and bank statements
Audit Reports (if applicable): Any audits or reviews of the trust account
Compliance Certifications: Any letters from your bank confirming the account's trust status
The trust account must be in a Hawaii-based bank. If your current account is with an out-of-state bank, you must establish a new Hawaii account and transfer all funds and records. This is a compliance requirement that cannot be overlooked.
Heather Huber
Travel Agent with Vincent Vacations
It's been over a year now since I fully switched careers to travel and I couldn't be happier. I am thankful for those who have helped me grow this dream job into a reality and the support my Vincent Vacations family has given me! Thank you to everyone who has trusted me to help with their vacations, it truly is my passion!
Sell Your Agency Today
Launched by industry veterans, Vincent Vacations has carved out a niche as a boutique, community-driven travel agency designed by advisors, for advisors.
Sell your travel agency with no experience! We provide all the steps for you to sell your agency.
Review all vendor contracts and relationships. Compile documentation showing:
Active vendor relationships with airlines, hotels, tour operators, and cruise lines
Commission structures and any preferred partner agreements
Exclusive partnerships or special rates available to your clients
Any contracts with specific terms or conditions
Buyers are particularly interested in exclusive or preferred vendor relationships, as these create competitive advantages and revenue stability. Document the financial impact of these relationships on your business's profitability.
Assessing and Documenting Agency Assets
A comprehensive inventory of your business's assets provides buyers with a clear picture of what they're acquiring. This includes tangible and intangible assets.
For significant assets, document purchase dates, original cost, current condition, and estimated fair market value. This information is essential for the buyer's valuation and for tax purposes post-sale.
Intangible Assets
Intangible assets often represent the majority of your business's value. Document these carefully:
Client Relationships: Your established client base and their loyalty to your business
Brand Reputation: Your business's standing in the Hawaii market and online reputation
Vendor Relationships: Partnerships that provide competitive advantages
Recurring Revenue Streams: Corporate accounts, group tours, and seasonal bookings
Proprietary Systems: Unique processes, templates, or methodologies that drive efficiency
Goodwill: The value of your established business beyond tangible assets
Create a narrative document describing each intangible asset and its contribution to your business's profitability. For example, if you have a corporate account generating $50,000 annually, document this relationship, its history, and the likelihood it will continue under new ownership.
Technology & Systems Inventory
Prepare a comprehensive technology audit:
💻 Technology Documentation Checklist
Booking System: Name, version, subscription cost, contract terms, and login credentials (to be transferred to buyer)
CRM Software: System details, customizations, data volume, and integration with other systems
Accounting Software: System details, historical data, and setup of trust account tracking
Email & Communication: Email systems, phone systems, and any automated communication tools
Website & Social Media: Domain registration details, hosting information, social media accounts, and analytics
Data Backup & Security: Backup procedures, security measures, and disaster recovery plan
Licenses & Subscriptions: All software licenses, subscription agreements, and renewal dates
Buyers need to understand the technology infrastructure that supports your business and whether it will continue to function under new ownership. If any systems are outdated or approaching end-of-life, note this for the buyer.
Employee & Staffing Documentation
If you have employees, compile:
Current employee roster with names, titles, and compensation
Strong employees are valuable assets that increase your business's appeal to buyers. Document their skills, experience, and contributions to the business. If key employees are willing to stay on after the sale, this significantly increases buyer confidence and your business's value.
Creating a Comprehensive Asset Schedule
Consolidate all asset information into a single, organized document. Use a spreadsheet format with columns for:
Asset description
Category (tangible/intangible)
Acquisition date
Original cost
Current condition/status
Estimated fair market value
Notes and documentation location
This asset schedule becomes a key document in the sale process, helping buyers understand the composition of your business and supporting your valuation. Vincent Vacations will use this information to conduct a thorough evaluation and develop a fair offer for your business.
Valuing Your Hawaii Travel Agency
Determining the accurate value of your Hawaii travel business is one of the most critical steps in the sale process. A fair valuation protects your interests, attracts serious buyers, and ensures you receive appropriate compensation for the business you've built. Vincent Vacations employs comprehensive valuation methodologies that reflect both industry standards and Hawaii-specific market conditions.
Methods for Calculating Agency Worth
Professional valuators use multiple approaches to determine fair market value. Each method provides different insights, and the most accurate valuations integrate findings from all three approaches.
Income Approach: Profitability-Based Valuation
The income approach is the most commonly used method for valuing service-based businesses like travel agencies. This approach focuses on your business's ability to generate profits and cash flow.
The income approach begins with your recast profits—a normalized earnings figure that adjusts your actual net income to reflect what a typical buyer would expect the business to generate. The calculation process involves:
Start with your reported net income from your tax return
Add back owner compensation above market rates for a general manager position
Add back personal expenses (vehicle expenses, country club dues, personal travel, etc.)
Add back depreciation and amortization expenses
Add back one-time or unusual expenses from atypical years
Subtract any non-recurring revenue that won't continue under new ownership
Once recast profits are calculated, they're multiplied by an industry-appropriate multiple to determine business value. For travel agencies, this multiple typically ranges from 3.0x to 6.0x recast profits, with the average around 3.5x. However, the specific multiple depends on numerous factors including growth trajectory, risk profile, and market conditions.
Multiple Range
Agency Profile
3.0x - 3.5x
Smaller agencies, flat or declining revenue, higher owner dependence
3.5x - 4.5x
Mid-size agencies, stable revenue, moderate growth, diversified client base
Example: If your business generates $100,000 in recast profits and receives a 3.5x multiple, your valuation would be $350,000. If your business shows stronger growth and lower risk factors, you might receive a 4.5x multiple, resulting in a $450,000 valuation.
Market Approach: Comparable Sales Analysis
The market approach compares your business to similar travel agencies that have recently sold. This method provides valuable context for what the market is willing to pay for agencies with comparable characteristics.
Professional valuators research recent sales of comparable travel agencies and analyze the prices paid relative to their revenue, profitability, and other key metrics. Common benchmarks include:
Price-to-Revenue Multiple: Typically 0.3x to 0.8x annual revenue for travel agencies
Price-to-EBITDA Multiple: Usually 3.0x to 5.0x earnings before interest, taxes, depreciation, and amortization
Price-per-Employee: Ranges from $50,000 to $150,000 per full-time employee depending on productivity
The market approach is particularly valuable because it reflects what actual buyers have paid for actual businesses. However, finding truly comparable sales can be challenging, especially for specialized Hawaii agencies. Vincent Vacations' extensive experience buying agencies across Hawaii provides unique market data that informs accurate valuations.
Asset Approach: Balance Sheet-Based Valuation
The asset approach values your business by assessing the fair market value of all its assets minus liabilities. This method is most useful for agencies with significant tangible assets or when the other approaches produce outlier results.
The asset approach separates tangible and intangible assets:
Asset Type
Valuation Approach
Tangible Assets
Computer equipment, furniture, software licenses valued at fair market value or replacement cost
Accounts Receivable
Valued at face value minus an allowance for uncollectible amounts
Inventory
Brochures and promotional materials valued at replacement cost
Intangible Assets
Client relationships, brand reputation, vendor relationships valued based on their contribution to earnings
Goodwill
The residual value after subtracting tangible and specifically identified intangible assets from total valuation
While the asset approach provides useful information, it typically produces lower valuations than the income approach for service businesses. This is because much of a travel business's value derives from its ability to generate future earnings, not from its physical assets.
The most defensible valuations integrate insights from all three approaches. A professional valuator typically weights the methods based on the quality of available data and the nature of the business:
Income approach receives the highest weight (typically 50-60%) because travel agencies are primarily valued on profitability
Market approach receives moderate weight (typically 25-35%) as it provides market reality checks
Asset approach receives lower weight (typically 10-20%) as it's less relevant for service businesses
Vincent Vacations employs this integrated approach, ensuring valuations are grounded in your business's earnings potential, supported by market comparables, and informed by asset composition.
Impact of Client Base and Revenue Streams
Your client base and revenue composition are among the most significant drivers of your business's value. Buyers carefully analyze these factors because they directly determine your business's future earnings potential.
Client Base Quality and Stability
Not all clients are created equal. Valuators assess client quality across multiple dimensions:
🎯 Client Quality Assessment Factors
Client Retention Rate: Percentage of clients who book with you year after year. Higher retention indicates stronger relationships and more predictable revenue.
Client Lifetime Value: Total revenue generated from a client over their entire relationship with your business. High-value long-term clients are worth significantly more than one-time bookers.
Booking Frequency: How often clients book travel. Clients who book multiple times annually generate more stable revenue than annual bookers.
Average Transaction Value: The typical booking amount per transaction. Clients booking luxury travel generate higher commissions than budget travelers.
Client Concentration: Whether revenue is concentrated among a few large clients or distributed across many. Diversified client bases are less risky and more valuable.
Client Acquisition Cost: How much you spend to acquire new clients. Lower acquisition costs indicate more efficient business operations.
Example: An business with 200 active clients booking an average of 2.5 times per year at an average commission of $150 per booking generates $75,000 in annual revenue. However, if 50% of that revenue comes from just five corporate clients, the business is considered higher risk. If the same revenue is distributed across 150 individual clients, the revenue stream is more stable and therefore more valuable to a buyer.
Revenue Stream Diversification
Diversified revenue streams reduce risk and increase valuation multiples. Valuators examine your revenue composition across several dimensions:
Revenue Dimension
Valuation Impact
Leisure vs. Corporate Travel
Agencies with both leisure and corporate revenue are less vulnerable to economic downturns affecting either segment
Domestic vs. International Travel
Geographic diversification reduces exposure to regional economic or travel disruptions
Destination Specialization
Agencies specializing in Hawaii travel benefit from consistent demand; over-specialization creates risk if that destination falls out of favor
Travel Types
Mix of leisure, cruises, tours, honeymoons, and corporate events creates stable revenue across different market segments
Commission vs. Consultation Fees
Agencies earning both commissions and consultation fees have more predictable, less volatile revenue
Agencies with strong diversification across client types, destinations, and revenue sources typically receive valuation multiples at the higher end of the range (4.5x to 6.0x Agencies with concentrated revenue streams receive lower multiples (3.0x to 3.5x
Recurring Revenue and Predictability
Recurring revenue is highly valued by buyers. Revenue that's predictable and repeats annually is worth significantly more than one-time bookings. Examples of recurring revenue include:
Corporate Travel Accounts: Companies that book travel for employees throughout the year
Group Tour Contracts: Annual group tours that repeat each year (destination weddings, family reunions, corporate retreats)
Seasonal Bookings: Clients who consistently book travel during specific seasons
Subscription Services: Travel planning packages or memberships with recurring fees
If your business generates $50,000 in predictable annual recurring revenue from corporate clients, that revenue stream is worth significantly more than $50,000 in sporadic one-time leisure bookings. Buyers value the certainty that recurring revenue provides.
Adjusting for Hawaii-Specific Regulations and Costs
Hawaii's unique regulatory environment and cost structure significantly impact travel business valuations. Buyers account for these factors when determining what they're willing to pay for a Hawaii-based business.
Regulatory Compliance Costs
Hawaii's Seller of Travel laws impose specific requirements that increase operational costs compared to agencies in other states. Valuators adjust for these regulatory expenses:
📋 Hawaii-Specific Regulatory Costs
Seller of Travel Registration: $300 annual registration fee plus renewal requirements
Surety Bond or Trust Account: If using a surety bond, annual premiums typically range from $200 to $500. Trust accounts require no bond premium but necessitate maintaining separate banking infrastructure.
Compliance Monitoring: Staff time and systems dedicated to maintaining trust account compliance and client disclosure documentation
Legal and Accounting: Professional fees for ensuring compliance with Hawaii's specific regulations, which are more stringent than most states
Audit and Review: Many agencies undergo periodic audits or reviews to verify trust account compliance
These regulatory costs reduce your business's profitability compared to agencies in states with less stringent requirements. When calculating recast profits, valuators ensure these ongoing regulatory costs are properly accounted for, as they'll continue under new ownership.
Hawaii's Cost of Living and Operating Expenses
Hawaii has significantly higher operating costs than the mainland United States. This affects valuation in two ways:
First, it increases your business's operating expenses:
Rent and Utilities: Commercial real estate in Hawaii is substantially more expensive than most U.S. markets
Employee Compensation: Hawaii's cost of living necessitates higher wages for employees
Supplies and Equipment: Office supplies, technology, and equipment cost more in Hawaii due to shipping and limited local suppliers
Insurance: Business insurance premiums are typically higher in Hawaii
Second, it creates a geographic premium for buyers: Buyers understand that Hawaii-based agencies operate in a higher-cost environment. This means your business must generate higher absolute revenue to achieve the same profit margins as a mainland business. However, because your clients are paying Hawaii prices for travel, they're also generating higher commissions. The net effect is that Hawaii agencies often achieve comparable profitability to mainland agencies despite higher operating costs.
Tourism Market Dynamics and Seasonality
Hawaii's tourism market has unique seasonal patterns that impact valuation. The state experiences peak tourism seasons (winter holidays and summer) and slower periods (spring and fall Valuators assess how your business manages this seasonality:
Agencies with strong corporate travel components often have more stable year-round revenue
Agencies heavily dependent on leisure travel face more pronounced seasonal fluctuations
Group tour operators may have specific peak seasons that differ from individual leisure travel
Seasonal volatility increases risk and can result in lower valuation multiples. Conversely, agencies that have successfully smoothed seasonal revenue fluctuations receive premium multiples.
Hawaii-Specific Market Advantages
While Hawaii presents regulatory and cost challenges, it also offers unique market advantages that support higher valuations:
Market Advantage
Valuation Impact
Consistent Tourism Demand
Hawaii remains a top U.S. destination with stable, growing visitor numbers. The market is forecast to grow to $49.0 billion by 2035.
Premium Pricing Power
Hawaii travel commands premium prices, resulting in higher commissions per booking compared to budget destinations
Vendor Concentration
Major airlines, hotels, and cruise lines have significant Hawaiian operations, making it easier for agencies to build strong vendor relationships
Corporate Retreat Market
Hawaii is a preferred destination for corporate retreats and team-building events, creating stable corporate travel revenue
Destination Wedding Market
Hawaii is a top destination wedding location, creating recurring group travel bookings
These advantages partially offset the higher costs and regulatory burdens, often resulting in Hawaii agencies achieving valuations comparable to or exceeding mainland agencies of similar size and profitability.
Travel Industry Growth Trends Benefiting Hawaii Agencies
Several industry trends are creating tailwinds for Hawaii travel agencies and supporting higher valuations:
Business Travel Recovery: Corporate travel is experiencing strong growth, with business travel spending expected to increase 10.4% in 2025. Hawaii's appeal for corporate retreats and incentive travel positions agencies well to capture this growth.
Value-Added Services: Travelers increasingly value expert advice and personalized itineraries. Travel agents who provide consultation services command premium fees and higher commissions.
Technology Integration: Agencies adopting AI-powered booking tools, real-time price tracking, and digital consultation platforms are becoming more efficient and competitive, supporting higher valuations.
Sustainable Tourism Growth: Growing interest in sustainable and authentic travel experiences creates opportunities for agencies that specialize in these offerings.
Valuation Adjustment Worksheet
When valuing your Hawaii travel business, consider this framework for adjustments:
Base Valuation: Calculate using income approach (recast profits × multiple)
Market Approach Validation: Compare to recent comparable sales
Hawaii Cost Adjustment: Factor in higher operating costs and regulatory requirements
Hawaii Market Premium: Add premium for consistent tourism demand and premium pricing power
Risk Adjustment: Adjust for client concentration, seasonality, and owner dependence
Final Valuation Range: Synthesize all approaches into a defensible valuation range
Vincent Vacations applies this comprehensive framework to every business valuation, ensuring that Hawaii-specific factors are properly accounted for and that your business receives fair market value reflecting both its earnings potential and the unique market in which it operates.
Finding the Right Buyer: Why Choose Vincent Vacations
Choosing the right buyer for your Hawaii travel business is one of the most important decisions you’ll make. The ideal buyer understands your business, respects your legacy, and offers a smooth, transparent transaction. Vincent Vacations has been buying travel agencies since 2002, and our experience makes us the trusted choice for Hawaii business owners.
Vincent Vacations’ Experience Buying Hawaii Agencies
Vincent Vacations has decades of experience purchasing travel agencies across Hawaii. Our team has completed hundreds of business acquisitions, from small boutique agencies to larger, multi-agent operations. This deep experience means we understand the unique challenges and opportunities of selling a Hawaii-based travel business.
Our acquisition specialists have worked with agencies specializing in:
Luxury destination travel
Corporate travel management
Group tours and destination weddings
Activity and tour operator partnerships
Online and virtual travel agencies
We’ve seen every type of business and every type of seller. Whether you’re retiring, relocating, or simply ready for a new chapter, our team knows how to structure a transaction that meets your needs and preserves your business’s reputation.
Benefits of Selling to an Established Travel Network
Selling to Vincent Vacations means joining a proven travel network with a track record of success. Our established infrastructure and industry relationships create unique advantages for sellers.
🌟 Key Benefits of Selling to Vincent Vacations
Seamless Transition: Your clients and staff experience minimal disruption thanks to our integrated systems and processes.
Continuity of Service: Your business’s reputation and client relationships are preserved and enhanced.
Access to Resources: Our network provides advanced booking systems, marketing support, and ongoing training.
Vendor Relationships: We maintain and expand your business’s partnerships with airlines, hotels, and tour operators.
Financial Stability: Our established business model ensures reliable payment and long-term security for your business’s assets.
When you sell to Vincent Vacations, you’re not just transferring ownership—you’re joining a community of travel professionals committed to excellence. Our network’s strength means your business continues to thrive under new ownership.
Benefit
Impact on Your Agency
Integrated Systems
Smooth transition of client data, bookings, and operations
Marketing Support
Continued promotion of your business’s brand and services
Training & Development
Opportunities for your staff to grow within our network
Vendor Access
Enhanced negotiating power and exclusive partner programs
Financial Security
Reliable payment processing and financial management
How Vincent Vacations Streamlines the Sale Process
Our streamlined sale process is designed to make selling your business as simple and stress-free as possible. From initial consultation to final closing, we handle every detail.
Step-by-Step Sale Process
Initial Consultation: We discuss your goals, timeline, and business specifics to understand your needs.
Agency Evaluation: Our team conducts a thorough assessment of your business’s financials, client base, and assets.
Offer & Negotiation: We present a fair, competitive offer and work with you to finalize terms.
Diligence & Documentation: We guide you through due diligence, ensuring all records and compliance requirements are met.
Legal & Regulatory Support: Our experts handle all legal and regulatory aspects of the transaction.
Transition & Integration: We manage the transfer of client accounts, staff, and operations with minimal disruption.
Final Closing: We complete all paperwork and payment, ensuring a smooth and successful sale.
Our process is transparent, efficient, and tailored to your unique situation. We keep you informed at every step and address any questions or concerns promptly.
✨ What Sets Our Process Apart
Personalized Support: Dedicated acquisition specialist assigned to your transaction.
Fast Turnaround: Efficient evaluation and offer process to minimize downtime.
Comprehensive Guidance: Step-by-step support for all legal, financial, and operational aspects.
Post-Sale Resources: Ongoing support and resources for former business owners.
Choosing Vincent Vacations means working with a team that values your business’s legacy and is committed to making your sale experience as smooth and rewarding as possible.
Step-by-Step Guide to Selling Your Hawaii Travel Agency
Selling your Hawaii travel business is a significant milestone, and having a clear roadmap makes the process manageable and transparent. Vincent Vacations guides you through each phase of the sale, ensuring nothing falls through the cracks and that your interests are protected throughout.
Initial Consultation and Agency Evaluation
The sale process begins with an in-depth conversation about your goals, timeline, and circumstances. This consultation phase establishes the foundation for a successful transaction.
Your First Meeting with Vincent Vacations
During your initial consultation, our acquisition specialist will discuss:
Your Goals: Why you're selling, what you hope to achieve, and any specific outcomes you want from the transaction
Timeline: When you'd like to complete the sale and whether you have flexibility or firm deadlines
Agency Overview: History of your business, current operations, client base, and revenue streams
Staffing: Number of employees, their roles, and whether they'll transition to new ownership
Concerns: Any specific worries about the sale process or outcomes you want to address
This conversation is confidential and no-pressure. We're genuinely interested in understanding your situation so we can structure a transaction that works for you.
Comprehensive Agency Evaluation
After the initial consultation, our evaluation team conducts a thorough assessment of your business. This evaluation examines:
Evaluation Category
What We Assess
Financial Performance
Revenue trends, profitability, cash flow, and expense structure over multiple years
Client Base
Client count, retention rates, booking frequency, average transaction value, and concentration
Revenue Composition
Mix of leisure vs. corporate, domestic vs. international, and recurring vs. one-time revenue
Operations
Staffing, systems, processes, and whether the business operates independently of the owner
Compliance Status
Seller of Travel registration, trust account status, and regulatory compliance
Assets
Equipment, software licenses, vendor relationships, and intellectual property
We may request financial documents, client data, and operational records during this phase. Having these organized and readily available accelerates the evaluation process.
📊 Documents Typically Requested During Evaluation
Tax returns (3 years)
Profit and loss statements (3 years)
Bank statements (recent months)
Client database or booking records
List of current employees and compensation
Vendor contracts and agreements
Seller of Travel registration documentation
Trust account statements and reconciliations
Equipment and software inventory
Negotiating Terms and Sale Agreement
Once the evaluation is complete, Vincent Vacations presents a comprehensive offer based on our findings. This is where negotiation begins.
Understanding the Offer
Our offer includes:
Purchase Price: The total amount we're offering for your business
Payment Structure: Whether payment is made at closing, over time, or with earnout provisions
Contingencies: Any conditions that must be met for the sale to proceed (e.g., client retention targets)
Assumed Liabilities: Which debts or obligations we'll assume vs. which you'll settle before closing
Non-Compete Terms: Any restrictions on your ability to operate a competing business post-sale
Transition Support: Whether we expect you to assist with the transition and for how long
Our offers are fair and competitive. We base them on industry valuation standards and comparable sales in the Hawaii market. If you have questions about how we arrived at the offer, we're happy to explain our methodology.
Negotiation Process
If our initial offer doesn't align with your expectations, we negotiate in good faith. Common negotiation points include:
Negotiation Point
Typical Discussion
Purchase Price
Adjustments based on updated financial data or changes in business performance
Payment Terms
Timing of payment, earnout provisions, or seller financing options
Working Capital
Treatment of client trust account balances and outstanding receivables
Transition Period
Length of time you'll assist with the transition and compensation for that assistance
Non-Compete
Scope and duration of restrictions on your post-sale activities
Once you and Vincent Vacations agree on terms, we prepare a formal purchase agreement that documents all details. Our legal team ensures the agreement protects your interests and complies with all applicable laws.
Handling Legal and Regulatory Requirements
Hawaii's regulatory environment requires careful attention during the sale process. Vincent Vacations handles the complex legal and regulatory aspects so you don't have to.
Seller of Travel Registration Considerations
Your Seller of Travel registration is a key asset being transferred. During the sale process, we ensure:
Current Registration Status: Your registration is current and in good standing with the Hawaii Department of Commerce and Consumer Affairs
Renewal Timing: If your registration expires during the sale process, we handle renewal to maintain compliance
Transfer Documentation: All paperwork necessary to transfer the registration to the new owner is properly prepared
Hawaii travel business licenses expire on December 31st of odd-numbered years, regardless of when they were issued. If your license is approaching expiration, this becomes part of the transaction timeline.
Trust Account Transfer
Your client trust account requires special handling during the sale. The process involves:
🏦 Trust Account Transfer Steps
Account Reconciliation: We verify the trust account balance matches your records and all client funds are properly documented
Client Notification: Clients are notified of the business transition and any changes to how their funds are held
Regulatory Notification: The Hawaii Department of Commerce and Consumer Affairs is notified of the ownership change
Fund Transfer: Client funds are transferred to the new owner's trust account or disbursed to clients as appropriate
Documentation: All transfer documentation is maintained for compliance and audit purposes
This process must be executed precisely to maintain compliance with Hawaii law. Any irregularities in trust account handling can create serious legal issues, so we treat this step with the utmost care.
Business Entity and Tax Considerations
We coordinate with tax professionals and legal counsel to ensure:
Proper treatment of the sale for tax purposes (asset sale vs. stock sale)
Business entity transition (LLC, S-Corp, sole proprietorship, etc.)
Notification to Hawaii Department of Commerce and Consumer Affairs of ownership change
Proper handling of any outstanding business obligations or liabilities
We recommend you work with your own CPA or tax attorney to ensure the sale is structured optimally for your personal tax situation. Vincent Vacations will coordinate with your advisors to make sure all parties are aligned.
Transferring Licenses and Client Accounts
The practical transfer of your business's operational assets—licenses, client accounts, and systems—requires coordination and precision.
Seller of Travel License Transfer
The formal transfer of your Seller of Travel registration involves submitting documentation to the Hawaii Department of Commerce and Consumer Affairs. This includes:
Notification of ownership change
Updated business registration information (if applicable)
Confirmation that the new owner has established a compliant trust account
Any required forms or attestations
Vincent Vacations handles this paperwork. You'll be kept informed of the status, and we'll notify you once the transfer is complete and the new owner's registration is active.
Client Account and Data Transfer
Transferring your client database and booking records to Vincent Vacations requires careful handling to ensure data integrity and client continuity.
Transfer Element
Process
Client Database
Complete client contact information, booking history, and preferences transferred to new system
Booking Records
All pending and completed bookings transferred with complete documentation
Client Communications
Clients are notified of the business transition and introduced to their new contact at Vincent Vacations
Pending Transactions
Any bookings in progress are completed under new ownership with client knowledge and consent
Payment Records
Trust account records and payment history transferred for audit and compliance purposes
Client continuity is paramount. We ensure every client receives personalized communication explaining the transition and confirming that their bookings and preferences are preserved. This approach maintains client relationships and demonstrates professionalism.
Systems and Technology Transfer
Your booking system, CRM, and other software systems must be transitioned to the new owner. This includes:
System Access: Transfer of login credentials and user accounts to Vincent Vacations staff
Data Export: Complete export of all historical data and client information
System Configuration: Transfer of any customized settings, templates, or workflows specific to your business
Training: Vincent Vacations staff receive training on your systems if they differ from standard platforms
Vendor Notification: Software vendors and service providers are notified of the ownership change
If your systems are incompatible with Vincent Vacations' infrastructure, we work with you to transition data to compatible platforms while preserving all critical information.
Vendor Relationship Transition
Your relationships with airlines, hotels, tour operators, and other vendors are valuable assets. We facilitate a smooth transition by:
Notifying vendors of the ownership change
Introducing Vincent Vacations representatives to key vendor contacts
Transferring any preferred partner agreements or special rates
Ensuring continuity of commission structures and incentive programs
Strong vendor relationships often improve under Vincent Vacations' ownership because our network provides additional leverage and access to expanded partner programs.
Finalizing the Sale and Post-Sale Support
As the sale approaches completion, we handle final details and ensure a smooth closing. Our support doesn't end at closing—we provide ongoing resources for former business owners.
Final Closing Process
The closing involves several final steps:
Final Verification: Confirm all representations and warranties are accurate as of the closing date
Final Payment: Vincent Vacations wires the agreed-upon purchase price to your designated account
Document Execution: All closing documents are signed by both parties and properly executed
Asset Transfer: Physical assets, files, and equipment are transferred to Vincent Vacations
Keys and Access: Office keys, system passwords, and other access credentials are transferred
Closing Statement: Final accounting statement shows all payments, adjustments, and net proceeds to you
Closing typically occurs at a title company or attorney's office where all documents are executed and funds are transferred. We coordinate the logistics so everything runs smoothly.
Transition Assistance Period
Many sellers assist with the transition for a period after closing. During this time, you may:
Introduce clients to their new agent at Vincent Vacations
Train staff on any business-specific processes or client preferences
Answer questions about client relationships or operational details
Provide continuity during the transition period
Transition assistance is typically compensated separately and the terms are negotiated as part of the purchase agreement. This period usually lasts from a few weeks to a few months, depending on the complexity of your business.
Post-Sale Support and Resources
After your sale closes, Vincent Vacations provides ongoing support and resources:
✨ Post-Sale Support Available to Former Owners
Transition Consultation: Ongoing support if you remain involved during the transition period
Legal and Tax Coordination: Assistance coordinating with your accountant or tax attorney on post-sale tax issues
Reference Availability: Willingness to serve as a reference if you're considering other business opportunities
Network Access: Continued connection to the Vincent Vacations community and travel industry network
Information Resources: Access to industry resources and information as you plan your next chapter
Selling your business to Vincent Vacations isn't the end of a relationship—it's a transition to a different phase of our partnership. We remain available to support your success, whether you're planning your retirement, starting a new venture, or simply moving on to the next chapter of your life.
Maximizing Your Agency’s Sale Price
Achieving the highest possible sale price for your Hawaii travel business involves strategic preparation and effective presentation. Enhancing your financial performance, showcasing your business’s unique strengths, and leveraging the extensive network of Vincent Vacations all contribute to maximizing your business’s value.
Improving Financial Performance Before Sale
Strong financial health directly impacts your business’s valuation. Buyers pay close attention to profitability, cash flow, and revenue trends. Taking deliberate steps to improve these metrics before selling can significantly boost your sale price.
Key Financial Improvements to Focus On
Increase Revenue: Launch targeted marketing campaigns to attract new clients and upsell existing ones.
Reduce Expenses: Audit your expenses to eliminate unnecessary costs without sacrificing service quality.
Optimize Cash Flow: Accelerate receivables and manage payables efficiently to maintain healthy liquidity.
Clean Up Financial Records: Ensure all bookkeeping is accurate, up to date, and professionally prepared.
Recast Owner Compensation: Adjust owner perks or salaries to reflect market rates, clarifying true business profitability.
Eliminate Non-Recurring Costs: Remove one-time expenses from your financial statements to present normalized profits.
Buyers value consistent, transparent, and growing financial performance. Demonstrating this before listing your business will attract stronger offers and reduce negotiation friction.
Highlighting Unique Selling Points to Buyers
Your business has special qualities that set it apart from others. Clearly conveying these unique selling points (USPs) can add significant value and appeal to prospective buyers.
Examples of Unique Selling Points for Hawaii Travel Agencies
USP
Value to Buyers
Strong Client Loyalty
Demonstrates stable, recurring revenue and reduces buyer risk
Exclusive Vendor Relationships
Provides competitive pricing and unique travel packages
Experienced, Loyal Staff
Ensures smooth transition and operational continuity
Established Brand Reputation
Builds buyer confidence and client acquisition potential
Technology Integration
Enhances operational efficiency and client experience
Diversified Revenue Streams
Reduces seasonal fluctuations and stabilizes income
Attracts premium clients and higher commission rates
Document and communicate these USPs clearly in your sales materials and discussions. Highlight client testimonials, vendor letters, and staff bios where relevant to add credibility.
Leveraging Vincent Vacations’ Network for Better Offers
Vincent Vacations offers more than just a buyer — we provide access to a broad and qualified network of travel industry professionals and investors interested in acquiring Hawaii agencies.
Our extensive network means:
Competitive bidding among multiple qualified buyers
Opportunities to find the best strategic fit for your business
Access to buyers who understand the unique value of Hawaii travel agencies
Negotiations led by experienced professionals familiar with market dynamics
Faster sale timelines due to pre-qualified buyer interest
Advantages of Selling Through Vincent Vacations
Expert Valuation: We accurately price your business to attract strong offers.
Marketing Reach: Your business is presented to a targeted audience actively seeking acquisitions.
Negotiation Expertise: We handle complex deal terms to maximize your net proceeds.
Confidentiality: Your sale is conducted discreetly to protect client and staff relationships.
End-to-End Support: Guidance from initial listing through closing and transition.
Partnering with Vincent Vacations positions your business to command the best possible price by leveraging our industry knowledge and network strength.
Common Pitfalls When Selling a Hawaii Travel Agency
Selling a travel business in Hawaii is rewarding but can be complex. Avoiding common mistakes helps ensure a smooth transaction and maximizes your sale’s success. Awareness and preparation are key to sidestepping these pitfalls.
Overlooking Hawaii Seller of Travel Compliance
Hawaii's Seller of Travel laws are strict and comprehensive. Failure to remain fully compliant can create serious legal and financial obstacles during your sale. Buyers will scrutinize your compliance status, so any lapses can delay or derail the transaction.
Critical Compliance Areas to Monitor
Registration: Ensure your Seller of Travel registration is current and properly renewed.
Trust Accounts: Maintain a Hawaii-based client trust account that is properly reconciled and segregated from operating funds.
Client Disclosures: Provide required written statements at payment time and within three business days for remote payments.
Record Keeping: Keep accurate, detailed records of all client payments, disbursements, and communications.
Underestimating the Value of Client Relationships
Your client relationships are one of your business’s most valuable assets. Buyers highly value a loyal, engaged client base with proven repeat business. Underestimating this value can cause you to accept less than your business is truly worth.
Developing and documenting strong client relationships before the sale includes:
Maintaining consistent communication: Regular follow-ups and personalized service build client trust and loyalty.
Tracking client preferences and booking history: Detailed data helps demonstrate client value to buyers.
Encouraging client referrals and testimonials: Positive word-of-mouth strengthens your business’s reputation.
Protecting client privacy and data security: Buyers want assurance that client information is handled responsibly.
Failing to Prepare Documentation in Advance
Disorganized or incomplete documentation is a major stumbling block. Buyers expect clear, comprehensive records to evaluate your business’s financial health, compliance, and operational status.
Common documentation pitfalls include:
Missing or inconsistent financial statements and tax returns
Incomplete client databases and booking records
Unreconciled trust accounts or unclear client fund handling
Expired licenses or incomplete regulatory filings
Lack of vendor agreements or employee records
Essential Documents to Prepare
Tax returns and profit & loss statements for multiple years
Bank and trust account statements and reconciliations
Client contact lists, booking histories, and revenue data
Seller of Travel registration and renewal documents
Vendor contracts and commission agreements
Employee rosters, contracts, and compensation details
Marketing materials and business plans
Post-Sale Considerations for Hawaii Travel Agency Owners
Selling your Hawaii travel business marks the beginning of a new chapter. Thoughtful post-sale planning ensures a smooth transition and helps you maximize the benefits of your successful sale.
Tax Implications of Selling Your Agency
The sale of your travel business has important tax consequences. Understanding these implications early helps you plan effectively and avoid surprises.
The type of sale—whether an asset sale or stock sale—affects how gains are taxed. Capital gains tax, state taxes, and potential depreciation recapture may apply. Consulting with a qualified tax professional familiar with Hawaii business sales is essential.
Key Tax Considerations
Capital Gains Tax: Tax on the profit from the sale, potentially at favorable rates if held long-term.
State Taxes: Hawaii imposes income tax that may apply to sale proceeds.
Depreciation Recapture: If you claimed depreciation on assets, you may owe tax on those deductions when selling.
Installment Sales: Spreading payments over time can affect when and how taxes are owed.
Consultation: Work with your CPA or tax advisor to structure the sale for tax efficiency.
Transitioning Clients and Staff Smoothly
A successful sale depends on maintaining the trust of your clients and the stability of your staff. Thoughtful communication and clear transition plans minimize disruption and preserve goodwill.
Steps for a Smooth Client and Staff Transition
Step
Action
Benefit
Client Notification
Inform clients promptly about the sale and introduce new ownership
Builds trust and assures clients their travel needs remain a priority
Staff Communication
Share plans and timelines with employees, addressing concerns and roles post-sale
Reduces uncertainty, retains key staff, and maintains morale
Training & Support
Coordinate with Vincent Vacations for staff onboarding and system transitions
Ensures operational continuity and smooth client service
Client Follow-up
Arrange follow-ups to reassure clients and welcome feedback
Preserves client loyalty and encourages repeat business
Planning Your Next Career Move in Travel
After selling your business, many owners explore new opportunities within the travel industry or related fields. Planning your next steps carefully allows you to leverage your experience and passion for travel.
Possible Next Steps
Consulting: Use your expertise to advise other travel professionals or agencies.
Joining a Travel Network: Work with established companies like Vincent Vacations in a different capacity.
Starting a New Venture: Launch a niche travel service, specialty tour company, or travel-related business.
Retirement or Sabbatical: Take time to travel, relax, or pursue personal interests.
Education & Training: Teach or mentor new agents through workshops or online courses.
Reflect on your passions and goals. Whether you want to stay active in travel or explore new horizons, your experience as a Hawaii travel business owner provides a strong foundation.
Why Vincent Vacations Is the Trusted Choice for Hawaii Agency Sales
When it comes to selling your Hawaii travel business, choosing a buyer with a proven track record, personalized service, and ongoing support makes all the difference. Vincent Vacations stands out as the trusted partner for business owners across the islands.
Vincent Vacations’ Track Record Since 2002
Vincent Vacations has been a leader in the travel industry since 2002. Our decades of experience mean we understand the unique challenges and opportunities of selling a Hawaii-based travel business.
Our History and Expertise
Industry Veterans: Founded by travel professionals with deep roots in the Hawaii market.
Proven Success: Completed hundreds of business acquisitions, from boutique agencies to larger operations.
Local Knowledge: Deep understanding of Hawaii’s tourism landscape, regulations, and client expectations.
Network Strength: Extensive relationships with airlines, hotels, and tour operators across the islands.
Personalized Support Throughout the Sale Process
Selling your business is a significant life event, and you deserve personalized attention every step of the way. Our team is dedicated to making your experience smooth, transparent, and stress-free.
Our Personalized Support Services
Service
How We Help
Dedicated Acquisition Specialist
One-on-one guidance from initial consultation through closing.
Transparent Communication
Regular updates and clear answers to all your questions.
Customized Solutions
Tailored advice based on your unique goals and circumstances.
Confidentiality
Discreet handling of your sale to protect your reputation and relationships.
Ongoing Resources for Former Agency Owners
Your relationship with Vincent Vacations doesn’t end at closing. We provide ongoing resources and support to help you thrive in your next chapter.
Resources Available After Your Sale
Transition Assistance: Help with client and staff transitions to ensure continuity.
Industry Connections: Access to our network of travel professionals and suppliers.
Continuing Education: Opportunities for training and professional development.
Business Advice: Guidance on new ventures or retirement planning.
Community Membership: Invitation to join our community of travel industry leaders.
Conclusion: Your Trusted Partner for Selling a Hawaii Travel Agency
Selling your travel business in Hawaii is a significant decision, and choosing the right partner makes all the difference. Vincent Vacations brings over two decades of experience, a deep understanding of Hawaii’s unique market, and a commitment to making your sale process smooth, transparent, and rewarding.
From initial consultation to final closing, our team handles every detail with care and professionalism. We streamline the sale, maximize your business’s value, and ensure a seamless transition for your clients and staff.
Why Choose Vincent Vacations?
Expertise: Over 20 years of buying travel agencies across Hawaii
Support: Personalized guidance throughout the entire sale process
Network: Access to a broad network of qualified buyers and industry partners
Resources: Ongoing support and resources for former business owners
Your Hawaii travel business is more than a business—it’s a legacy. Partner with Vincent Vacations to ensure your legacy continues and your sale experience is as positive as possible.
Apply Now to Sell Your Agency!
Click below to contact us and take the first steps to sell your travel agency in Hawaii today.
Home to the world's tallest mountain and the world's most active volcano, Hawaii is an island of extremes and superlatives. Where else can you go skiing on a mountain top in the morning and snorkel in a tropical sea in the afternoon? The southernmost island in the Hawaiian archipelago, the Big Island is also the largest island in the chain — bigger than all of the other islands put together — and is the largest island in the United States. Hawaii Volcanoes National Park is the state's most popular attraction, which is pretty impressive considering just how many attractions Hawaii boasts.
Whether you explore the desert-like Kona coast or the lush emerald rainforests of Hilo, the laid-back Upcountry around Waimea or the glitzy resorts of the Gold Coast, the Big Island's many facets offer something for everyone. Hawaii is also the heart of Hawaiian history and culture, the seat of power for Pai`ea Kamehameha (or Kamehameha the Great), the legendary Hawaiian king who united the islands under his rule. A land of coral and lava, of fire and snow, the Big Island is awesome in its rich natural beauty and offers a dazzling array of vacation options.
Quick Facts
Passport:
No passport needed for US citizens; valid domestic travel documents required. International travelers will need a valid passport.
Official language:
English
Official currency:
U.S. dollar
Climate:
Average year-round temperature of 75-81° F, with cooler temperatures and wetter conditions in higher elevations
Time Zones:
Hawaii Standard Time (GMT-10 hours)
Weddings
The beautiful beaches and lush mountain rainforests that make up Hawaii's awe-inspiring scenery are the ideal backdrop for a destination wedding. Even the flowers that call Hawaii home &mdash hibiscus, orchids, birds of paradise, plumiera, jasmine - can add to a picture-perfect Hawaiian wedding. A reception hosted at a luau, a traditional Hawaiian celebration featuring local food, music and dancing, will provide guests with an incredibly memorable and authentic Hawaiian experience.
Vincent Vacations' Top Island Picks
Hawaii Volcanoes National Park – Home to one of the most active volcanoes in the world. It offers visitors a chance to watch the lava flow meet the sea. Walk through a 500-year-old lava cave known as the Thurston Lava Tube to find a beautiful rainforest awaiting your arrival at the end.
Puukohola Heiau National Historic Site – Part of the National Park System, this site is the location of the largest heiau, or Hawaiian temple, in Hawaii. This heiau is dedicated to the god of war, Kukailimoku, and was meant to support his efforts in creating a united Hawaii islands.
Punaluu Black Sand Beach – It is exactly as you imagine, a unique black sand beach lining the shore before you hit the lush green palm trees. You'll find this wondrous sight just south of Hawaii Volcanoes National Park.
Hilo – In downtown Hilo you will find art galleries, shopping and restaurants that make you feel as though you’ve taken a step back in time, walking through a plethora of storefronts listed on the National Register of Historic Places.
Puuhonua o Honaunau National Historical Park – Once served as a sacred refuge for Hawaiians who broke the law, and making it to the refuge for a special ceremony was the only way to avoid being put to death. The park is set on a lava rock shore and features a Great Wall, wooden gods and a sacred temple set among the fishponds.
Stargazing – Where better to view the beauty of the skies than the tallest sea mountain in the world, where the elevation and clear air create an ideal location to experience the stars. Pack your cold weather gear as you will find Maunakea’s peaks are snowcapped in the winter. Those not inclined to tackle the high altitude can visit the Imiloa Astronomy Center which features learning opportunities and a large planetarium.
Set in a prime location next to Pu‘u Keka‘a, the resort invites travelers in with cultural experiences, delicious restaurants, a variety of accommodations and an endless amount of activities to choose from.
Categories:Hawaii > Hawaii IslandCategories:Hawaii > Oahu, Hawaii
Oahu, Hawaii
The island of Oahu offers travelers experiences that energize the spirit, enrich the mind, blossom romance, honor its iconic history, and celebrate its vibrant mix of Hawaiian and multicultural traditions!
Oahu's fascinating history will excite, engage, and move the multi-generational family and visitors of all interests. Your clients will be touched as they learn the history of WWII at Pearl Harbor, the only naval base in the United States to be designated a National Historical Landmark. Pearl Harbor's outstanding attractions showcase the December 7, 1941 attack that catapulted the U.S. into the war, explain the events in the Pacific, and illuminate how the end of the war changed the world forever. Pearl Harbor brings to life the complete history of WWII in the Pacific from December 7, 1941 through the end on September 2, 1945 at the USS Arizona Memorial, the Battleship Missouri Memorial, the USS Bowfin Submarine Museum & Park, the Pearl Harbor Aviation Museum, and the USS Oklahoma Memorial.
History comes alive on Oahu! Your clients will also step back further in time and discover the history of the globally respected Hawaiian Kingdom at the palaces and other historical sites on Oahu – including Iolani Palace, the only official royal palace on US soil – and Queen Emma Summer Palace. Bishop Museum invites visitors to explore history and better understand Hawaii’s native culture and heritage, and the amazing Hawaiian accomplishments – from navigation and astronomical skills to aqua and agricultural knowledge, and much more. Let your clients discover Oahu’s rich history and heritage – from ancient Hawaii to global history – together!
Quick Facts
Passport:
No passport needed for US citizens; valid domestic travel documents required. International travelers will need a valid passport.
Official language:
English
Airport
Daniel K. Inouye Honolulu International Airport (HNL)
Official currency:
U.S. dollar
Climate:
Average high temperatures of 80-90° F and average low temperatures of 70-80° F
Location:
Oahu is in the state of Hawaii, the US’s 50th State. Honolulu is the state capital and located on Oahu.
Time Zones:
Hawaii Standard Time (GMT-10 hours)
Destination Highlights
Pearl Harbor
Pearl Harbor Historic Sites, one of the nation’s most significant and moving historical places, illuminates World War II, from beginning to end. Learn about the December 7, 1941 attack and pay your respects at the U.S.S. Arizona Memorial, and witness the spot where the war ended aboard the Battleship Missouri Memorial. Experience life aboard a real WWII sub at the USS Bowfin Submarine Museum & Park and witness aviation history at the Pearl Harbor Aviation Museum.
Hawaiian Kingdom
Experience Hawaii’s time as a royal kingdom across Oahu. Bishop Museum, founded in memory of a beloved princess, features millions of artifacts about Hawaii and Polynesian cultures. Iolani Palace – the nation’s only royal palace – was home to Hawaii’s last ruling monarchs, King Kalakaua and his sister and successor, Queen Liliuokalani. The quaint seven-room Queen Emma Summer Palace, in the mountains overlooking Honolulu, was the summer retreat of the monarch and her family.
With breathtaking tropical beauty and a cool urban vibe, Oahu is made for romance. Enjoy horseback rides along deserted beaches, dolphin swims, rainforest hikes, and snorkeling in a former volcanic crater. Savor the tantalizing flavors of Hawaii Regional Cuisine created by chefs using locally harvested ingredients from Oahu’s farms and seas. Fall in love with the islands’ history and culture at magnificent museums and palaces and understand why Oahu is “The Heart of Hawaii.”
Surfing
Hee nalu – surfing in Hawaiian – was born in Hawaii almost two-thousand years ago and makes its debut at the 2020 Summer Olympics. Learn to surf at Waikiki where Hawaiian kings rode the waves for centuries and where you’ll find the statue of Duke Kahanamoku, the beloved native Hawaiian waterman and championship surfer who shared the sport with the world. Venture to the legendary North Shore where professional surfers brave the epic winter waves during the annual Vans Triple Crown of Surfing.
Discover vibrant art and multicultural traditions on Oahu. World class art collections from Asia, Europe, and Hawaii fill Honolulu Museum of Art while Hawaii State Art Museum is home to works by contemporary island artists. Visit Chinatown’s cutting-edge art galleries and Kakaako’s colorful outdoor murals. Explore the cultures of Hawaii and the Pacific at the Bishop Museum and learn about the Hawaiian monarchy at Iolani Palace. Enjoy lively festivals that celebrate the many ethnic groups who migrated here and have enriched life in Hawaii.
Ancient Hawaiians lived in self-sustaining, mountain-to-sea land divisions called ahupuaa for thousands of years before contact with the West. Aloha aina (love of the land) is a deeply ingrained cultural value reflective of ancient times when Hawaiians practiced careful stewardship of their natural resources. Visit Waimea Valley, an intact ahupuaa; help restore Heeia Fishpond; or volunteer with travel2change. Book with sustainably oriented ecotour operators and dine at Ocean Friendly Restaurants on Oahu. Responsible travel is within your reach on this beautiful island.
There's enough beauty and activity in Hawaii to fill more vacations than we could take in a lifetime. With so much to choose from, first-time visitors need to be selective. Our recommendation is to settle first on the Hawaii you want to see. It might be beaches, a luau and nightlife; it might be rare orchids and hikes in the rain forest; it might be quiet countryside, small towns and scenic drives. Whatever the combination, there is almost certainly an island or islands best suited to your Hawaii vacation dreams.
Hawaii, quite literally, is growing. Active lava flows from Kilauea Volcano are forming new land daily. There's even a new island forming a few thousand feet/meters below the surface of the ocean, off the southeastern coast of the Big Island, that will someday become the newest Hawaiian island. In fact, it already has a name: Loihi.
Everyone will find something enjoyable in Hawaii, and different islands will appeal to different people. Each island is unique, with distinctive attractions, special places and geophysical features.
Here's a look at the eight primary islands and their major attractions:
Hawaii Island
Hawaii Island is commonly known as the Big Island for good reason. It's larger than all the other islands combined. But aside from Hilo (the county seat), Kailua-Kona (a popular visitor destination) and the luxurious resorts along the Kohala coast, it retains a rural flavor.
Major Destinations on the Big Island: the Kona coast; Kailua-Kona; Hilo; Hawaii Volcanoes National Park, with two active volcanoes (Mauna Loa and Kilauea); Mauna Kea (the world's tallest mountain).
Big Island Attractions: If you're into the outdoors, this is the place for you. Attractions include sandy beaches in shades of green, red and black; beautiful coral reefs; snorkeling; deep-sea fishing; gorgeous flowers, including most of the orchids for lei made in the state; cattle and horse ranches; horseback riding; mesmerizing landscapes; cascading waterfalls; golf; watersports; and hiking. Nightlife and shopping are limited.
Kahoolawe
Access to this former U.S. Navy bombing target is strictly limited. Much of the island remains unusable because of unexploded ordnance.
Kauai
Kauai is the oldest and northernmost of the inhabited Hawaiian islands. Nature is its biggest draw.
Major Destinations on Kauai Island: Waimea Canyon, Kokee State Park, Poipu, Lihue, Napali Coast, Princeville, Hanalei.
Kauai Island Attractions: Mountains; valleys; waterfalls; spectacular beaches; hiking; fishing; golf; whale-watching; kayaking and sailing; bird-watching; ziplining; and snorkeling, surfing and other watersports. Shopping and nightlife are limited.
Lanai
The smallest of the main islands is quiet and uncrowded. It is 98% privately owned by Larry Ellison, CEO of Oracle Corp. Tourism is now the mainstay of the economy.
Lanai Island Attractions: Sailing, fishing, golfing, ocean rafting, hunting and back-road exploring.
Maui
Maui is the second most-visited Hawaiian island, after Oahu.
Major Destinations on Maui Island: Haleakala National Park, Iao Valley, Hana, Ka'anapali, Kihei, Lahaina, Wailea and Wailuku.
Maui Island Attractions: Wonderful beaches; calm ocean bays; stunning mountain and volcano vistas; sugarcane fields; highland ranches; twisting mountain roads; whale-watching; upcountry agriculture tours; golf; hiking; ziplining; sailing and other boat excursions; deep-sea fishing; and watersports such as snorkeling, scuba diving, surfing, windsurfing and parasailing.
Molokai
This rural island is best suited for travelers who want to see the old Hawaii and unwind quietly.
Major Destinations on Molokai Island: Kaunakakai, Kalaupapa National Historical Park, Halawa Valley.
Molokai Island Attractions: Isolated beaches, mountains, waterfalls, deep-sea fishing, history, hiking and relaxing.
Niihau
This tiny, privately owned island is also known as the Forbidden Island. Home to about 200 native Hawaiians who live a traditional lifestyle, it is off-limits to visitors. Only those who book a tour with Niihau Helicopters can land there.
Oahu
Oahu is the political, social, economic and population hub of Hawaii. It attracts the most visitors of all the Hawaiian islands.
Major Destinations on Oahu Island: Downtown Honolulu, Waikiki, Diamond Head, Pearl Harbor, Hanauma Bay, the North Shore.
Oahu Island Attractions: City life, including theater, opera, museums, shopping, nightclubs and fine dining; lush greenery; beautiful beaches; great historic sites; sailing; surfing, windsurfing, kayaking and other watersports; golf; and hiking.
Geography
The state of Hawaii comprises eight main islands—Kauai, Niihau, Oahu, Maui, Molokai, Lanai, Kahoolawe and Hawaii—and the Northwestern Hawaiian Islands, a string of mostly uninhabited atolls, small islands and reefs that stretch across nearly 140,000 sq mi/362,598 sq km of the Pacific Ocean.
The Northwestern Hawaiian Islands harbor more than 7,000 species of undersea creatures, one-fourth of which are found nowhere else in the world. Former U.S. President George W. Bush designated this region Papahanaumokuakea Marine National Monument in 2006. It is the single largest conservation area in the U.S.
Of the main islands, Kauai, with tiny Niihau off its leeward coast, is the oldest and northernmost. As you travel south down the island chain, you'll find Oahu, Molokai, Lanai, Maui, Kahoolawe and Hawaii, or the Big Island. There, Ka Lae, also known as South Point, has earned distinction as the southernmost point in the U.S. The Hawaiian Islands are volcanic in origin, with active eruptions continuing on the Big Island.
Honolulu, the state capital, is located on Oahu. The other islands are sometimes referred to as the "Neighbor Islands."
History
Polynesians arrived in the Hawaiian Islands more than 1,500 years ago, one of many moves these people had undertaken over the centuries. Evidence suggests that these first settlers of Hawaii set out from the Marquesas Islands in present-day French Polynesia—and never expected to return there. Their oceangoing canoes were filled with domesticated animals (chickens, dogs and pigs), plants and seeds—everything they needed to start their new home. In time, the islands came to be ruled by a powerful hierarchy of chiefs and nobles, who oversaw elaborate agricultural projects and the construction of many ceremonial shrines and temples.
In January 1778, British explorer James Cook and his two ships reached Kauai. (This may have been the first Western contact with Hawaii, though another theory holds that a Spanish ship may have visited the area in the 1500s.) Cook's party traded with the locals and reported that the Polynesians were fascinated by anything made of iron. Common nails became valuable items for trade, and sailors used them to woo Hawaiian women, from whom they received a very cordial welcome. Unfortunately, this contact passed venereal disease to the Hawaiians, the first of many Western ailments that would devastate the population.
When Cook returned to the islands the next year, things didn't go as smoothly. A dispute arose when Hawaiians on the Big Island at Kealakekua Bay, Kona, took one of the ship's small boats. Violence broke out, and Cook was killed. For many years, the islands were known in the West by the name Cook gave them, the Sandwich Islands (after the Earl of Sandwich, Cook's benefactor who financed his voyages of exploration).
At roughly the same time that Europeans first came in contact with Hawaii, internal politics and warfare were also redefining the islands. Each island was ruled independently until King Kamehameha I (1758-1819) united them by force. The continuing presence of Westerners played a role in the wars: The armaments of the newcomers were a decisive factor in Kamehameha's victory. Greater encroachment by outsiders took place in the 1800s, with two rather divergent groups—Calvinist missionaries and whale-hunting seamen—leading the charge.
In the mid-1800s, another group, sugar planters, became a force in Hawaii. They gained control of large parcels of land, imported foreign workers and eventually, in 1893, orchestrated the overthrow of Queen Liliuokalani, the last reigning Hawaiian monarch.
The Hawaiian Islands were annexed to the U.S. in 1898, though the island election approving annexation excluded most native-born Hawaiians. Hawaii became a U.S. territory in 1900. In 1941, the Japanese attack on the Pearl Harbor naval base on Oahu brought the U.S. into World War II. Following the war, the movement favoring statehood gained strength, and on 21 August 1959, Hawaii became the 50th U.S. state.
Most of Hawaii's sugar plantations closed by the mid-1990s. Since then, crops have diversified. Farmers statewide now grow coffee, flowers, macadamia nuts and a wide variety of fruits and vegetables. Tourism now is the state's major industry.
Snapshot
Hawaii's foremost attractions are beaches, volcanoes, surfing, luau, lush scenery, waterfalls, Polynesian culture, ravishingly beautiful (and rare) tropical flowers and plants, hiking, relaxation, historical sites, shopping, watersports, deep-sea fishing and friendly people who exude the "spirit of aloha."
Potpourri
Aloha Oe, perhaps the most famous Hawaiian song, was written by Queen Liliuokalani, the last reigning monarch of the islands.
There is no "s" in the Hawaiian language, so the proper plural for lei is lei, luau for luau, and so forth.
Venture up 3,379-ft/1,048-m Lanaihale (Lanai's highest point) on a clear day, and you'll see Oahu, Maui, Molokai, Kahoolawe and the Big Island in one magnificent panorama.
Virtually all of the tropical fruits and flowers associated with Hawaii, including orchids, plumeria, pineapple, papaya and mango, were introduced from other countries.
Molokai claims the highest sea cliffs in the world. They rise nearly 4,000 ft/1,240 m along the island's northeast coast.
Hawaii has some 300 endangered plants and animals—which represents about one-quarter of all endangered species in the U.S. Both its state mammal (the humpback whale) and state bird (the nene or Hawaiian goose) are endangered.
Passed in 1972, Kauai County's "Coconut Tree Ordinance" prohibits the construction of buildings taller than 55 ft/17 m (four stories or roughly the height of a mature coconut palm). There are, however, two exceptions: the Kauai Marriott (which was built as the Kauai Surf in 1961, before the law was passed) and the St. Regis Princeville Resort (which is 11 stories, but eight stories go down the side of a cliff).
About 70% percent of Hawaii's population live on Oahu, which represents just 9% of the state's total land area.
Hawaii is the only state in the U.S. where coffee, vanilla and cacao (which is used to make chocolate) are grown commercially.
Hawaii is the only U.S. state that has royal palaces: Hulihee Palace in Kailua Village on the Big Island and Iolani Palace and Queen Emma Summer Palace in Honolulu on Oahu. King Kalakaua installed electric lights in Iolani Palace in 1887—four years before any were installed in the White House.
Overview
Introduction
Most commonly known as the Big Island, Hawaii Island is also known as the Orchid Isle and the Volcano Isle. Twice as big as all the other islands of the Hawaiian archipelago combined, Hawaii Island's size does not necessarily mean crowded and busy. Most of the island of Hawaii retains a rural flavor, and many residents are grateful to be removed from the urban bustle.
Most visitors to the Big Island congregate on the west side, primarily in sunny Kailua-Kona and along the majestic Kohala coast, but on the east side, in tropical Hilo, you will find a number of attractions and activities of interest as well. The landscape is varied, too, changing from beach to mountain and from dry desert to moist upland rain forest. Eleven of the world's 13 climate zones can be found there.
Visitors determined to see an active volcano will find one of the best bets on the Big Island: The world's most active volcano, Kilauea, has been erupting almost continuously since 1983. (You can watch the flowing lava safely, but the best viewing spots change daily.) You'll also find colorful beaches—golden, green, gray, black and white—and even a beach that disappears seasonally (between Keauhou and Kona, it is claimed temporarily by the tide). The deep-sea fishing and snorkeling are both great, and in some places excellent.
The Big Island also boasts Mauna Kea (the world's tallest mountain, if you count the portion below the surface of the sea); numerous large cattle and horse ranches (the Parker Ranch is the largest ranch in Hawaii); and more gorgeous flowers than you can imagine—most of the orchids for the leis made in the state are grown there. All of this peace and nature means that nightlife and shopping are limited to a few areas. Most visitors, if they go to the Big Island at all, stay for only a few nights, although those captivated by the island's low-key charm could stay much longer.
Must See or Do
Sights—Hawaii Tropical Botanical Garden; Hapuna Beach and the black-sand Punalu'u Beach; the iconic Hawaii Volcanoes National Park.
Museums—The H.N. Greenwell Store Museum gives a look into the daily life of Kona's early settlers.
Memorable Meals—Antelope filet and vistas of Hawaii Volcanoes National Park at Kilauea Lodge Restaurant; seafood and a relaxed vibe at Merriman's in Waimea; Hawaiian comfort food at Don's Grill in Hilo.
Late Night—Live music and dancing at Blue Dragon in Waimea.
Walks—A walk through Akaka Falls State Park, with its two striking waterfalls.
Especially for Kids—The Panaewa Rainforest Zoo & Gardens; horseback riding at Dahana Ranch.
Geography
Hawaii Island's geography runs to extremes. Barren, lava-covered areas, rolling valleys with tropical foliage, spectacular seaside cliffs and lush rain forest all can be found within a few hours of each other. Its lush, green eastern coast catches the wind and rain, but the western coast basks in the sun and offers the best beaches.
The five volcanic mountains that comprise the Big Island—Kohala, Hualalai, Mauna Loa, Mauna Kea and Kilauea—are the highest peaks in the state. They create a natural moisture barrier and some of the most stunning scenery on the island. The volcanoes, of course, are what created the Hawaiian Islands. That process continues today as Kilauea spews out molten lava, adding to the Big Island's expanse. It's the only place in the islands where you can get a close-up view of lava flows and venting steam craters—nature's creative power at work.
History
The first people to arrive in Hawaii probably came from Tahiti or the Marquesas Islands and landed along the southern shores of the Big Island around AD 500. Later settlers likely arrived from other islands in Polynesia.
Around 1790, Kamehameha the Great, a chief from Kohala on the Big Island and a fierce warrior, defeated his rivals and consolidated his control on the island of Hawaii. During the next few years, his army conquered the islands of Maui, Molokai and Oahu in an attempt to unite the islands, and by 1810, Kamehameha was recognized as king of all Hawaii. This was the founding of the Hawaiian monarchy, which lasted until 1893.
Capt. James Cook, the first Westerner to explore Hawaii, visited the Big Island in 1779. After various altercations between Cook's sailors and the Hawaiians, Cook was killed at Kealakekua Bay. Today, a monument on the shores of the bay marks the spot where Capt. Cook died.
After the death of Kamehameha the Great in 1819, the outside world began to take notice of the once isolated islands. Missionaries introduced Christianity at a time when alcohol abuse, Western diseases and the rapid breakdown of the ancient Hawaiian system had created a confused situation for the Hawaiians. The missionaries gained an easy foothold because they aligned themselves with the chiefs against some of these modern evils.
With the growth of the sugarcane industry in the early 1800s, the Big Island became Hawaii's biggest cane grower. Sugar planters turned to immigrant labor for help, bringing thousands of immigrants from China, Japan, Korea and the Philippines to Hawaii to work on the plantations. Over time, sugar planters and American businessmen brought about the annexation of Hawaii by the U.S. in order to provide a guaranteed protected market for their product. Hawaii became a state in 1959.
The sugar industry collapsed in the late 1990s and the mills and plantations closed. Hawaiians varied their crops to stay competitive: Macadamia nuts, tropical flowers, bananas, papaya, coffee and exotic tropical fruits are grown all over the Big Island. In addition, the Mauna Kea Observatory Science Complex and its numerous international telescope facilities have added a unique high-tech edge to the island's economic infrastructure.
Hawaii Island largely relies on tourism. The Kona and Kohala coast resorts continue to grow, and numerous private vacation homes and condominiums have been built by mainland and overseas investors.
Snapshot
The highlight of Hawaii Island is its landscape of mesmerizing beauty and stark contrasts, including dramatic volcanic mountains, lush rain forests, cascading waterfalls, sandy beaches of many colors and beautiful coral reefs.
Visitors who are looking for lively nightlife and high-end shopping will find what they crave on the Kona and Kohala coasts, while those looking for outdoor adventure, whether on land or water, will find no shortage of options.
Potpourri
This island's name is Hawaii, but it is called "the Big Island" so as to avoid confusion with the island state's name.
The Kona coast is the original location for the Kona coffee industry, where its ideal climate still produces the world-famous beans.
The Big Island has a whopping 266 mi/428 km of coastline, although much of it is inaccessible.
Ka Lae, also known as South Cape, is the southernmost point in the U.S. and is the place where the first Polynesian settlers landed.
Hawaii Island is the only Pacific island where it's possible to surf at the beach and snow ski on a mountain all in the same day.
On his 1866 visit to the Big Island, Mark Twain planted a monkeypod tree at the small town of Waiohinu. The original tree was toppled in a storm, but the roots sent up a new shoot. The tree survives as the "Mark Twain Monkeypod Tree."
The Big Island grows a little bit larger each day, thanks to the ongoing production of lava.
Although English is the official language of Hawaii, you may hear locals speaking pidgin English. It evolved from the merging of Hawaii's multiethnic groups. One term you may hear is "Howzit?" Basically, it means "How are you?" or "How is it going?"
Overview
Introduction
The impressive Hawaii Volcanoes National Park, with two active volcanoes (Mauna Loa and Kilauea), requires at least a half-day visit, and a full day (or even two) is better. Of the two volcanoes, Kilauea is much more accessible and is more active—it's been erupting continuously since 1983. Mauna Loa, with its challenging backpacker trails to the summit, is for the committed outdoors enthusiast.
The Kilauea Visitors Center is the place to start your tour of the park. After paying the admission fee (US$25 per car) and getting a map, walk over to the Volcano House for a first glimpse of the crater.
The nearby Volcano Art Center exhibits high-quality works by local artists.
Volcanic activity in the national park is unpredictable, varying daily (phone 808-985-6000 for recorded updates). You may be able to observe lava, and on some days you can get a much closer view. The prime place to see lava is at the viewing area at the end of Chain of Craters Road (the road ends because it, along with a visitors center, was wiped out by a lava flow). Marked trails lead to places where you can observe the flow—stick to designated areas. The trail can be treacherous. Wear appropriate footwear and bring a jacket should you end up taking longer than anticipated. Try to visit at dusk: The sun setting on the desolate landscape of hardened lava is spectacular, and the lava flowing into the sea can be best seen at night (flashlights are required to find your way back to your car). The trails close at 9 pm.
Check with park rangers on duty for latest eruption and lava-viewing details. It's a 45-minute drive to the end of Chain of Craters Road. From there, it can be a hike of 3 mi/5 km or more to the viewing site. Be prepared for rough, uneven terrain, volcanic fumes, heat, intense sun and no services of any kind. Occasional closures of various parts of the park are possible when the volcano is particularly active.
Crater Rim Drive provides access to most of the other viewing areas in the park. Worthwhile stops include Steaming Bluff; the Jaggar Museum (displays on the geology and physics of volcanic activity—note the olivine crystals in the building's columns); the Halemaumau Overlook (infants and those with respiratory problems should avoid this stop because of the sulfur); Devastation Trail (a forest killed in 1959 by a blanket of pumice ash); and the Thurston Lava Tube (a cave formed by lava that's in the midst of a cool, damp rain forest).
Hiking trails abound in the park: They take you into dense rain forests, around steaming calderas and along lava flows. One of the most memorable walks is in Kipuka Puaulu, called Bird Park because of the many native birds you can see flitting between lehua blossoms and high above in the trees. You can also walk into the Kilauea Caldera on a well-marked trail that starts at the Volcano House.
Ask the park rangers about other trails. You might also check before your trip with the Sierra Club's Hawaii chapter for information about its programs and excursions in the park and elsewhere on the Big Island. Phone 808-965-5460. http://www.hi.sierraclub.org/hawaii/mokuloa.html.
If you're not up to touring the park, consider a volcano flightseeing airplane or helicopter tour. There are accommodations within the park at the Volcano House. The inn offers a buffet lunch on the rim of Kilauea Crater that's open to guests and nonguests alike.
Hawaii Volcanoes National Park is 30 mi/48 km south of Hilo.
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